by Gary Chandler | Oct 11, 2020 | Public Affairs, Public Relations
Public Servants Killing Innocent Citizens, Democracy After decades of lies and abuse, American citizens are collectively calling bullshit like never before. A nation of zombies is pulling its collective head out of the punch bowl and looking in the mirror. According... 
by Gary Chandler | May 5, 2020 | Public Health, Public Relations
Pandemic Impacting All Brands The coronavirus has billions of people and millions of businesses fighting for survival. Of course, our first concern is for our nation, communities and families. But we must account for the fact that few brands will be... 
by Gary Chandler | Jan 11, 2020 | Issue Management, Public Relations
Burson The Father Of Public Relations Harold Burson, often heralded as the “Father of Public Relations,” has died at the age of 98. A Memphis native, Burson has been described by PRWeek as the 20th century’s “most influential PR figure.” He founded... 
by Gary Chandler | Dec 6, 2019 | Public Affairs, Public Relations
Federal Government Approval Hits New Low This year’s Public Affairs Pulse survey examines many topics of interest to the American public, as well as those who follow political and business issues. They include a close look at the creatures and behaviors... 
by Gary Chandler | Nov 20, 2019 | Marketing, Public Relations
Social Media Part Of Integrated Communications The lines separating marketing and public relations have always been blurred and competitive. Some agencies, including Crossbow, have always been integrated, but they were ahead of their time. ... 
by Gary Chandler | Jun 17, 2019 | Marketing, Public Relations
Strategic Planning Essential To Target Marketing Marketing is a process that begins before you start your business plan. It requires vision, determination and planning. Strategic planning is an investment that separates the leaders from the losers. Unfortunately, many...