by Gary Chandler | Dec 16, 2021 | Brand Management
Phoenix PR Firm Shares Best Practices In Brand Management The best brands have a firm pulse on the direction and momentum of each market segment. They know what their customers want and need. Successful brands position—and reposition—themselves in the minds of...
by Gary Chandler | Nov 17, 2021 | Brand Management
Emphasize Sound Quality, Minimize Distractions The pandemic accelerated many aspects of the digital age, including videoconferencing. Unfortunately, many companies have lost clients due to simple mistakes. Jobs have been lost in the process. In a survey of U.S....
by Gary Chandler | Jun 6, 2021 | Alzheimer's Disease, Public Health
New Book Dissects Surge In Brain Disease Neurodegenerative disease is around the world. Crossbow CEO and Author Gary Chandler hopes to reverse that trend with science. Death rates from heart disease, cancer and other leading causes of death are...
by Gary Chandler | May 13, 2021 | Climate Change
Corporations Support Aggressive Climate Goals After years of denial and distraction, more corporations are taking leadership roles on carbon emissions, water conservation, responsible supply chain management, waste reduction and more. These leaders can continue...
by Gary Chandler | Apr 3, 2021 | Issue Management, Public Affairs
Employees, Investors Are Effective Activists Many corporations are ivory towers that resist the winds of change. These pillars against progress are crumbling as consumers, employees and stockholders apply more pressure for transparency and accountability. Corporations...
by Gary Chandler | Mar 21, 2021 | Marketing
Bali Will Open Borders In June Foreign tourists can return to Bali in June or July under a restricted travel corridor program. The travel arrangement will be offered to countries that are deemed successful in their vaccination program, able to contain the spread...
by Gary Chandler | Feb 10, 2021 | Issue Management, Public Affairs
Misguided Policies Threaten Public Health, Environment Six former Environmental Protection Agency (EPA) administrators are calling for reform at the agency. Although most of the former EPA leaders were critical of management under the Trump administration, they were...
by Gary Chandler | Jan 11, 2021 | Climate Change, Wildlife Conservation
Few Drillers Interested In ANWR In November, the Trump administration fast-tracked plans to sell drilling rights in the Arctic National Wildlife Refuge (ANWR) to oil companies. Yesterday’s sale was supposed to end a battle that has raged for more than 40...
by Gary Chandler | Dec 19, 2020 | Climate Change, Deforestation, Wildlife Conservation
Commodities Consuming Rainforests Palm oil plantations are a major driver of deforestation in some of the world’s most critical ecosystems. They are degrading the environment and affecting the carbon sinks of the world. Around 24 million hectares of...
by Gary Chandler | Nov 11, 2020 | Climate Change, Sustainability
Free-Market Forces Already Leading Transition To Alternative Energy Climate change made the agenda for the final presidential debate. President-Elect Biden made one of the boldest political statements in presidential history with the announcement of a plan that would...
