Phoenix PR Firm Launches Global Conservation Campaign

Campaign Targets Deforestation, Endangered Species

Deforestation generates about 20 percent of greenhouse gasses, which contribute to global warming and climate change. Deforestation also cripples our planet’s ability to filter carbon dioxide from our air. Unfortunately, deforestation also threatens entire watersheds, including endangered species. An international PR firm based in Phoenix, Arizona has launched a program to help reverse deforestation, while defending entire ecosystems.

If all CO2 emissions stopped today, climate change will still intensify because of existing carbon in the atmosphere. Energy conservation, renewable energy and sustainable agriculture are vital, but we need proven carbon capture strategies to help restore balance to our atmosphere. Forest conservation is more than ever.

deforestation Africa

“Thousands of community stakeholders across East Africa are ready to act now,” said Gary Chandler founder of both Crossbow Communications and its subsidiary Sacred Seedlings. “They can help us all fight global climate change, while defending critical ecosystems in Tanzania, Kenya and beyond. We’re launching a campaign to help them secure the resources to succeed.”

According to Chandler, several NGOs, including the Mellowswan Foundation Africa-Tanzania have plans to save remaining forests in the region, while promoting reforestation, sustainable agriculture and wildlife conservation. The program will plant more than 10 million new seedlings just in the Kilimanjaro ecosystem.

A new report by the United Nations Environment Programme says that protecting East Africa’s mountain ecosystems would safeguard the region’s $7 billion tourism industry, not to mention the lives of millions of people and iconic endangered species.

deforestation and endangered species

“Across the continent, the damage done to these ecosystems is depriving people of the basic building blocks of life,” said Erik Solheim, head of UN Environment agency.

He said Mt. Kilimanjaro was an example of how climate change was severely damaging Africa’s mountains and the people who depend on them. Mt. Kilimanjaro, the highest in Africa, contributes to more than a third of Tanzania’s revenue from tourism but is facing several problems, ranging from shrinking glaciers to rampant wild fires. As climate change intensifies, it is essential that governments act swiftly to prevent more harm and more downward momentum. The report urges Tanzania to protect the mountain’s water catchment area by reforestation, investing in early warning systems and making climate adaptation a top priority.

wildlife conservation PR campaign

Loss of forests isn’t the only problem in East Africa. Tanzania may have lost half its elephant population since 2007. It could be wiped out entirely in just seven years. Kenya’s wildlife also is under assault like never before. Adding to the crisis, there has been loss of wildlife habitat and biodiversity as a result of fragmentation and loss of critical ecosystem linkages and over-exploitation of the natural habitats. This loss of habitat brings humans and wildlife into more and more conflict over food, water and space–which means more bloodshed.

endangered species conservation

Tanzania’s elephant population declined from an estimated 109,000 elephants in 2009 to around 70,000 in 2012. Around 30 elephants are killed for their ivory every day, almost 11,000 each year and rising. It’s estimated that more than 35,000 African elephants were killed for ivory in 2012. The number keeps rising.

Read The Full Story About Deforestation and Wildlife Conservation at http://crossbowcommunications.com/deforestation-contributing-to-climate-change-loss-of-biodiversity/

PR firm Phoenix

Crossbow Communications is an international marketing and public affairs firm. We can help you influence public opinion, public policy and business decisions around the globe. We can help build your brand, your bottom line and a better world. Our headquarters are in Denver, Colorado. We’re opening a new office in Phoenix, Arizona.

Denver PR firm. Phoenix PR Firm.

Denver PR Firm Speaking Up Against Deforestation

Reforestation Can Help Mitigate Climate Change

Crossbow Communications, a Denver-based advertising and public relations agency, has volunteered its services to raise money for Sacred Seedlings, an international reforestation and forest conservation program also based in Colorado.

“Our partners in Tanzania have developed a plan with the forestry department to plant 10 million trees over the next five years at the foot of Mt. Kilimanjaro,” said Gary Chandler, president of Crossbow. “These trees will create jobs, preserve habitat for endangered species and help offset human contributions to climate change.”

forest conservation Africa

As Chandler explained, some of the trees will be used to reforest degraded forests and deforested areas. Other species of trees will be grown to produce crops near villages and in towns and cities (coffee and cocoa, for example). Other trees will be placed near homes and buildings to protect them from the elements, reduce energy consumption, and minimize greenhouse gas emissions caused by energy demands. Sacred Seedlings also will fund several solar ovens for villagers to minimize the need to cut firewood for cooking. The company is developing similar programs around the world.

Tanzania also is one of the last strongholds for wildlife in Africa. The country known for the Serengeti National Park and other natural wonders is under siege by wildlife poachers. Last year, more than 10,000 elephants in Tanzania were slaughtered for their ivory. The strong demand for ivory in China and Thailand, for example, tempts locals in Tanzania and surrounding countries to kill elephants to feed their families. Unless economic interventions, such as job creation, succeed, the African elephant will be gone from the wild within the next decade. Rhinos and lions face the same fate.

wildlife conservation PR campaign

The Mellowswan Foundation Africa-Tanzania reached out to Sacred Seedlings recently in search of solutions to save the country’s iconic wildlife. The two organizations immediately began crafting a reforestation plan to help fight poverty, climate change and wildlife poaching.

For more information about the program and sponsorship opportunities, please contact Gary Chandler at Crossbow http://crossbowcommunications.com/advertising-public-relations-denver-phoenix/ or call 602-999-7204 or 303-278-2865. 

public relations firm Arizona

Crossbow Communications is an international marketing and public affairs firm. We can help you influence public opinion, public policy and business decisions around the globe. We can help build your brand, your bottom line and a better world. Our headquarters are in Denver, Colorado. We’re opening a new office in Phoenix, Arizona.

Denver PR firm. Phoenix PR Firm.

Earth News A Pioneer In Environmental Journalism

PR Firm Launched Media Service In 1991

Earth News is an internationally syndicated environmental news service profiling the positive environmental efforts of individuals, organizations and corporations around the world.

sustainability authors and consultants

The syndicated column has been published around the globe since 1991. In addition, the company and its founders have written and published eleven books, so far, including:

  • Environmental Heroes (Pruett Publishing, 1995)
  • Contemporary Environmentalists (Facts on File, 1996)
  • Environmental Causes (Henry Holt & Company, 1997)
  • Alternative Energy Sources (Henry Holt & Company, 1997)
  • Recycling (Henry Holt & Company, 1997)
  • Kids Who Make a Difference (Henry Holt & Company, 1997)
  • Protecting Our Air, Land and Water (Henry Holt & Company, 1997)
  • Guardians of Wildlife (Henry Holt & Company, 1997)
  • Natural Foods and Products (Henry Holt & Company, 1997)

wildlife conservation PR campaign

For more information about our sustainability consultants, click here.

public relations firm Arizona

Crossbow Communications is an international marketing and public affairs firm. We can help you influence public opinion, public policy and business decisions around the globe. We can help build your brand, your bottom line and a better world. Our headquarters are in Denver, Colorado. We’re opening a new office in Phoenix, Arizona.

Denver PR firm. Phoenix PR Firm.