Public Affairs Best Practices

Digital Trends Shaping Best Practices

Public affairs and public relations are not synonymous or mutually exclusive terms, but the line is getting blurred as the art and science of influence evolves.

I see public affairs as an organization’s efforts to manage relationships with stakeholders in the public policy arena at any level. These are individuals or groups with an interest in the organization’s affairs, such as politicians, regulatory agencies, communities, clients, prospects, shareholders, trade associations, think tanks, business groups, charities, unions and the media.

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I see public relations as a subset of marketing. Beyond that, both arenas rely on similar strategies and tactics to influence target audiences. Public affairs strategists have wisely borrowed some pages from the world of marketing.

Likewise, the world of marketing is no longer isolated from advocacy and public policy. Boycotts, trade wars, demonstrations and online protests have marketers tuned in to corporate and government policies around the globe.

Public affairs practitioners engage stakeholders in order to explain organizational policies and views on public policy issues, assisting policy makers and legislators in amending or laying down better policy and legislation. They provide statistical and factual information and lobby on issues, which could impact the organization’s ability to operate successfully. Both disciplines rely on strategy, messaging, positioning and branding. Both disciplines essentially boil down to “who needs to hear what?” That part of the equation hasn’t changed since day one.

Public affairs work combines government relations, media communications, issue management, corporate and social responsibility, information dissemination and strategic communications advice. Practitioners aim to influence public policy, build and maintain a strong reputation and find common ground with stakeholders.

politics and public affairs

Storytelling is an ancient and effective way to convey your message. But to keep up with shrinking attention spans, 24-hour news cycles and 140-character replies, you need to employ the next phase of storytelling — and that means getting visual. It’s the best way to stand out in a cluttered advocacy environment, and it all boils down to condensing your story into the smallest, visual representation, whether that’s a short video, a photo or an infographic.

Organizations who want to increase their effectiveness are focusing their efforts on digital public affairs and digital advocacy, an arena where online tools and digital communications are used to build grassroots support or influence policy.

Content Management and Blogging

Blogs may be most famous as a tool for political discussion, but they are also becoming an important communication tool for public relations. Blogs may be most famous as a tool for political discussion and used as a personal journal for individuals, but these are also becoming powerful communication tools for public relations. They also build upon your content management strategy.

Many companies in high-tech fields, such as eBay, Google, and Microsoft, and traditionally low-tech fields, such as General Motors, McDonalds, and Wells Fargo Bank, now produce in-house blogs that report on happenings at the company. These blogs enable company employees, including CEOs and marketers, to post messages updating company developments, which serve as a useful PR tool.

Read The Full Story About Best Practices In Public Affairs.

public relations and public affairs firm Arizona

Crossbow Communications is a full-service advertising agency and public relations firm in Denver, Colorado and Phoenix, Arizona. The firm specializes in issue management and public affairs. Crossbow has helped influence public opinion and public policy around the world. It has won state and national awards, while setting state and national records for our clients. Government relations. Media relations. Stakeholder relations. Build your bottom line and a better world with Crossbow.

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Colorado Company Leading Conservation Projects Across Africa

Campaign Will Help Defend Kilimanjaro Region

The Kilimanjaro region of East Africa is one of the most threatened ecosystems on earth. Millions of people and several endangered species depend on the snows and rains of Kilimanjaro for survival. As land use encroaches further into local forests, water flows are changing and conflicts with wildlife are rising. A nonprofit organization in Tanzania hopes to reverse those trends with a comprehensive forest conservation, reforestation and community-engagement program.

forest conservation Africa

The Mellowswan Foundation Africa-Tanzania will defend the greater Kilimanjaro ecosystem with more than 10 million new seedlings, community engagement, wildlife conservation strategies and more. They will educate local stakeholders about sustainable forestry, sustainable agriculture and wildlife management. Unlike past reforestation efforts in the region, it will focus on local needs and long-term sustainability. The seedlings are indigenous species that can help restore and protect the integrity of the ecosystem, while helping rural communities thrive as stewards of the land.

Unfortunately, forests across the region are retreating under the pressures of agriculture and communities that depend on firewood. Water supplies also are retreating.

The foundation plans to save wildlife, capture carbon and reduce deforestation on a massive scale. This investment will benefit the entire planet, while preserving a world treasure.

Tanzania lost more than half of its elephants to poachers over the past decade. They could be wiped out entirely in just five or six years. Adding to the crisis, there has been loss of wildlife habitat and biodiversity as a result of fragmentation and loss of critical ecosystem linkages and over-exploitation of the natural habitats. This loss of habitat brings humans and wildlife into more and more conflict over food, water and space–which means more bloodshed.

climate change campaign

We will plant trees for sustainable timber, rainfall management, groundwater conservation, food, wildlife habitat and other regional needs. We will include an urban forestry program that will help “street kids” generate food and income. The urban canopy can help capture pollutants and water runoff, while making the cities more resilient and energy efficient.

Conservationists are demanding more efforts to protect endangered species now. In a letter published July 27, 2016 in the journal BioScience, 43 wildlife conservationists warn that elephants, lions, rhinos, gorillas and many other species will become extinct without urgent intervention, which must include habitat conservation, community engagement and more.

“We have some powerful sponsorship packages,” said Crossbow President Gary Chandler. “We also have some very unique rewards for donors. Please help spread the word to your friends, families and favorite companies. This is a very important program to the entire world.”

Crossbow is donating its time to help generate sponsors, donors and grants. We also need volunteers and in-kind donations. Please click here to Help Save Kilimanjaro.

public relations and public affairs Arizona and Colorado

Crossbow Communications is a full-service advertising agency and public relations firm in Denver, Colorado and Phoenix, Arizona. The firm specializes in issue management and public affairs around the world, with an emphasis on healthcare, natural resource conservation and human rights. Crossbow has helped influence public opinion and public policy around the world. It has won state and national awards, while setting state and national records for our clients.

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Tips, Tools For Successful Advocacy Campaigns

Coalitions, Grassroots Campaigns Critical To Policy Reform

Citizen movements continue changing the world in the face of corruption, cronyism and unresponsive government. It’s a dynamic that needs to gain momentum now more than ever as the clash between public health, public property and public servants reaches new heights around the world. It’s up to citizens and nonprofit organizations to purge these threats to democracy and innocent people.

Colorado public school reform

Most nonprofit organizations could boost their impact with more aggressive advocacy campaigns. Much of the sector needs to shift from just responding to problems to trying to address the root causes of those problems. They must build awareness, understanding and support from all stakeholder groups to influence public policy.

The power to share information and engage stakeholders has never been greater, but most organizations aren’t making the most of opportunities. These failures are costly. To help you avoid missed opportunities, here is a quick checklist of strategies and tactics that can help organize and optimize most campaigns.

Navajo protest uranium mines

Internal Communication Counts

All advocacy campaigns begin internally. Make sure that you notify, educate, motivate and empower your support structure first. Members, customers, employees, allies and others will help you start the parade and they can serve as spokespeople, recruiters, donors, volunteers and more. They will play instrumental roles of disseminating information and opinions via social media. Be sure to segment out these groups as much as possible for tailored messages and different calls to action.

Advocacy and Lobbying Strategy

Lobbying is when an organization tries to influence the outcome for proposed legislation through communications with legislators and their staff. All lobbying is advocacy, but not all advocacy is lobbying. Nonprofits can hire lobbyists and use staff for lobbying, but it’s important to know the rules to protect your campaign and the policymakers from violating procedural rules.

Legislator engagement and education can be different than lobbying, especially when the legislature is out of session. It’s important to build awareness, understanding and support for your issues outside of the legislative process. Be sure to target newly elected legislators, committee chairs, past allies, past foes and others who can hurt or help your cause. The pursuit of common ground can yield important alliances and neutralize the most challenging adversaries.

Elected officials respond best to messages from people they know well and from the people they represent, their constituents. While your top level (grass tops) advocates are talking with many different elected officials, support those efforts with you front line (grassroots) supporters should be mobilized and directed to the elected officials that represent their districts.

public affairs and public relations agency

Harness Public Opinion

Public opinion still influences most public policy, but the battle for the hearts and minds of citizens, communities and leaders is fierce. Plus, people are being bombarded with issues at an accelerating rate, so gaining attention and keeping audiences engaged long enough to act is part of the challenge.

Every issue is different, which means that every campaign is different. However, the assessment and planning process is fairly standard. The following checklist is a simple overview of our process at Crossbow.

Read more about successful advocacy campaigns at http://crossbowcommunications.com/tips-tools-for-advocacy-campaigns/

public relations and public affairs Arizona and Colorado

Crossbow Communications is a full-service advertising agency and public relations firm in Denver, Colorado and Phoenix, Arizona. The firm specializes in issue management and public affairs. Crossbow has helped influence public opinion and public policy around the world. It has won state and national awards, while setting state and national records for our clients. Government relations. Media relations. Stakeholder relations. Build your bottom line and a better world with Crossbow.

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Tips For Improved Online Visibility, Influence

If Search and Social Channels Aren’t Working For You, They’re Working Against You

Staying ahead of online marketing trends, strategies and tactics is a full-time job. Just about the time you figure out the game of search, social media and other convergence opportunities, they change the landscape with new communication channels and new technology.

PR firm Denver and Phoenix

The simple test that we provide our clients consists of nine factors:

  1. Does your website have a blog? Adding a blog (web log or dialogue section). This is an area to provide added value to your customers and prospective customers. It also gives you fresh information to post to Facebook, Twitter, LinkedIn and beyond. The more that you post good, unique content, the more that Google, Yahoo! and other search engines will reward you by featuring your business higher and more frequently within search results by prospects who are looking for a business such as yours.
  2. Does your website have analytics? Do you know how many people are visiting your site every day? Do you know what pages or posts these visitors are viewing? Are these views generating inquiries and orders?  Analytics give you the insight necessary to fine tune your messages and your offers so that you maximize visitors and sales.
  3. Social Integration and Sharing. As you will see on this web post, we include the share bar above and below the information displayed to remind visitors to share the information with their network of contacts. The sharing links also make it quick and easy to send the information on to friends, family and associates. The share bar should include the most popular social and sharing options, such as Facebook, Twitter and LinkedIn. Also, research your top competitors on social media. What are they saying and doing? Don’t be left in the dark. This is public information.
  4. Are your visuals powerful, professional and simple? As in old-school advertising and marketing, you must grab the attention of readers and walk them through the information presented. Old-fashioned, low-quality images are a turnoff that position your business as old-fashioned and irrelevant in today’s fast-paced digital world.
  5. Are you using video? Images can help grab attention, while videos can help tell the story and put your story into different channels, such as YouTube. Videos can be very brief and very detailed, depending on the task. Even video shot from your cell phone can be powerful if you have an important message. As with photos and graphics, however, a video can send out the wrong message, so be relevant and respectful of your audience and their time.
  6. How do you stack up against key competitors in your market? Rate their web sites on the above factors. See what other insights you can gather from their site.
  7. Take the Google test. Conduct a market search just like a prospective client does. Enter a few key words, such as your home town and words that describe your business. For example, my clients might search Denver Advertising Agency or Phoenix PR firm. Experiment with several searches to see who dominates this powerful platform. If you aren’t showing up on the first page of search results, you have work to do.
  8. When was the last time that you were featured in local, regional or national news? Earning media coverage is one of the most powerful tactics that a business can pursue. People trust third-party news, it positions you as a leader and it can feed your online outreach machine. Posting news coverage to your social accounts in a meaningful way can move the meter in many ways. Do you have a system for spotting and creating news? Do you have any media relationships? Start building a list of potential news opportunities and pitch them to the right reporters and editors.
  9. Do you have a current marketing plan? Not one from five years ago. Failure to plan is planning to fail.

If you answered no to any of these points, it might pay dividends to reconsider and regroup. If Google isn’t working for you, it’s working against you. We can help maximize the return on your investment. We have great online marketing packages to fit your need and budget. Write me at gary@crossbow1.com and let’s talk about your opportunities and challenges.

public relations firm Arizona

Crossbow Communications is a full-service advertising agency and public relations firm in Denver, Colorado and Phoenix, Arizona. The firm specializes in issue management and public affairs, with an emphasis on healthcare, natural resource conservation and human rights. Crossbow has helped influence public opinion and public policy around the world. It has won state and national awards, while setting state and national records for our clients.

 

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Alzheimer’s Disease Documentary A Unique Investment Opportunity

Alzheimer’s Disease Prevention, Treatment A Massive Growth Industry

Anywhere from 50-100 million people around the world have Alzheimer’s disease today. Millions more will be diagnosed this year, while millions more will go undiagnosed. When you add in the caregivers, it’s a massive market of more than 250 million people worldwide. They are all searching for answers and advice. We have an online video solution that will be available for just $9.99. It represents a powerful investment opportunity for a limited number of investors.

Alzheimers disease epidemic

Food For Thought: Beat Alzheimer’s Disease With Smart Food, is a new online video series produced by Crossbow Communications (a Colorado-based corporation). It will be ready for online viewers in early 2016.

“This will be the most important documentary ever produced about Alzheimer’s disease,” said Gary Chandler, Crossbow’s founder and president.” We discuss the causes and the need to advocate for reforms. We also discuss the only sources of hope regarding prevention and treatment—most of which are based in food and exercise.”

As Chandler explained, sponsorship packages are available. The company also offers a limited ownership stake to investors. Pro forma revenue numbers are outlined within the following post.

Public Affairs News via http://crossbowcommunications.com/alzheimers-disease-film-represents-unique-investment-opportunity/

public relations firm Arizona

Crossbow Communications is a full-service advertising agency and public relations firm in Denver, Colorado and Phoenix, Arizona. The firm specializes in issue management and public affairs, with an emphasis on healthcare, natural resource conservation and human rights. Crossbow has helped influence public opinion and public policy around the world. It has won state and national awards, while setting state and national records for our clients.

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PR Firm Producing Documentary About Alzheimer’s disease

Sponsorships, Investment Opportunities Available For Alzheimer’s Disease Documentary

About 50-100 million people around the world have Alzheimer’s disease today. Millions more will be diagnosed this year, while millions more will go undiagnosed.

Alzheimers epidemic

Alzheimer’s and closely related neurological diseases are unstoppable and its spreading very fast. Some countries represent a higher risk than others. Truth and healthy foods are your only defense.

Food For Thought: Beat Alzheimer’s Disease With Smart Food, is a new online video series produced by Crossbow Communications. It will be ready for online viewers in December.

“This will be the most important documentary ever produced about Alzheimer’s disease,” said Gary Chandler, Crossbow’s founder and president.” We discuss the causes and the need to advocate for reforms. We also discuss the only sources of hope regarding prevention and treatment.”

As Chandler explained, sponsorship packages are available. The company also offers a limited ownership stake to investors.

The silent epidemic is rapidly becoming the leading cause of death in the world. It’s being mismanaged on many levels. Innocent people around the world are paying the price.

Most of us know dementia as Alzheimer’s disease, Parkinson’s disease and Creutzfeldt-Jakob disease. As we explain below, they are all part of the same disease spectrum. We explore some of the causes of the explosive epidemic and we offer advice to help you and your loved ones avoid contracting this deadly brain disease.

Dementia is vastly undiagnosed and misdiagnosed. Unfortunately, doctors are withholding millions of additional diagnoses, so we don’t know the actual extent of the epidemic. The mismanagement is an outrage.

So-called Alzheimer’s disease and closely related diseases are actually members of an aggressive family of neurodegenerative diseases known as transmissible spongiform encephalopathy (TSE). The operative word is “transmissible.” The TSE epidemic represents an environmental nightmare that threatens every mammal on Earth.

According to research from John Hopkins, Duke University, and Utah State University, caregivers of someone with dementia are six times more likely to develop the condition themselves.

TSEs include Alzheimer’s disease, Creutzfeldt-Jakob disease, Parkinson’s disease, mad cow disease and chronic wasting disease in deer. TSE has been found in mink, moose, mice, sheep, cats, elephants, dolphins and many other species. Sea mammals are extremely vulnerable, but they aren’t being tested. Sick mammals on land and at sea are serving as “canaries in a coal mine.” Their sickness reflects an alarming epidemiological trend among humans. The same environmental contagion is responsible for the spike among all mammals. There is no species barrier.

TSEs are caused by a deadly protein called a prion (PREE-on). As such, TSEs also are referred to as prion disease. The critical factor is that prions are unstoppable. The pathogen spreads through the bodily fluids and cell tissue of its victims. Blood, saliva, mucas, milk, urine and feces carry deadly prions from victims. All tissue is infectious just because of the contact with the contaminated blood.

Prions are such a formidable threat that the U.S. government enacted the Bioterrorism Preparedness and Response Act of 2002, which included a provision to halt research on prions in all but two laboratories. It classified prions as select agents that pose an extreme risk to food, water and health systems. Unfortunately, the Centers For Disease Control quietly took prions off the list about two years ago because the classification threatened to criminalize multi-billion dollar industries and many industry practices.

The good news is that many foods show promise in the prevention and treatment of Alzheimer’s disease. We will explain which ones are the most effective and analyze why they show promise. We will create an online exchange of additional suggestions and questions about foods that are beneficial in the battle against Alzheimer’s disease.

Please Donate.

Learn More About The Alzheimer’s Disease Epidemic http://alzheimerdisease.tv/alzheimers-disease-epidemic-fueled-by-sewage-mismanagement/

public relations firm Arizona

Crossbow Communications is a full-service advertising agency and public relations firm in Denver, Colorado and Phoenix, Arizona. The firm specializes in issue management and public affairs, with an emphasis on healthcare, natural resource conservation and human rights. Crossbow has helped influence public opinion and public policy around the world. It has won state and national awards, while setting state and national records for our clients.

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Students, Teachers Caught In Private Battle Over Public Education

The Privatization Of Public Education

Teachers in public schools—and the schools themselves—are under attack. They are fighting for their professional lives. The assault is part of a national neo-political movement that’s fighting for control of public funding on many fronts. The gold rush of mass privatization is already chipping away at our public lands, military, healthcare, corrections, transportation, and much more. Those takeovers were easy pickings. The impact on America has been costly.

privatize public education

The battle for our public schools isn’t new. It’s just taking longer than some profiteers would like. That’s because our public schools represent a much more complex take-over target. Public schools are glass houses with thousands of stakeholders watching in every state. The recall of the school board in Jefferson County, Colorado is a great example of what an informed and motivated group of stakeholders can do in the face of corruption, collusion and fraud. Arizona is recalling the state’s Superintendent of Public Schools, Diane Douglas. Arizona’s Governor Ducey is reluctant to pay up on a recent court judgement that says Arizona owes public schools more than $330 million. When public servants ignore the best interests of communities in favor of greedy political agendas, they become public enemies.

privatizing public education

To accomplish these subversive take-overs, public schools are being thrust into crisis in an attempt to dismantle them completely. Our public schools have been converted into turf wars for the benefit of Wall Street and foreign corporations. Students, families and entire communities are caught in the crossfire. It’s an assault on democracy and it’s an assault on our children. Citizens and elected officials alike must defend our children’s civil right to public education.

As a result of the forced dysfunction, students are less prepared for college than ever. National SAT scores reached an all-time low in 2015 as public schools are being bled to death by a focus on over-testing, comparisons, vouchers, charter schools, special interests and partisan political battles.

If the crisis capitalists overthrow our public schools, a select group of private corporations can capture a multi-billion pot of gold that’s refilled every year with hard-earned taxpayer dollars.

Meanwhile, charter schools—the proposed solution—are riddled with corruption, debt and bankruptcy. Even in the face of mass favoritism, private schools are struggling to serve just a small fraction of the students served by public schools. Mass privatization is not a solution to reform. It’s merely a pathway to private enrichment. The privatization of public education under false pretenses is already causing damage to our communities, state and nation on many fronts. Our students, families and communities are being held hostage in the dysfunctional gridlock.

Public School Teachers Demonized

Even though teachers are still overworked, underpaid and buying many of their own classroom materials, they have been framed as part of the problem in our schools. Teachers are being positioned as scapegoats. They are being marginalized to silence their large political voice in the fraudulent race to reform.

Teachers and their unions represent the greatest threats to this sick form of crisis capitalism. Teachers are the largest constituency within public education. They represent a powerful voting block in every district. The privateers must neutralize this vocal voting block in every state in order to advance their agenda. As such, teachers have been marginalized, demonized and fragmented. Attempts to keep the teachers’ unions from recruiting new members have been experienced and documented. It’s old-fashioned union busting at its worst. The formula has worked very well in Wisconsin.

Stakeholders across America are being told that our students are failing in international comparisons. We are told to blame teachers and break their unions, turn more of our public education system over to private interests and rely ever more upon tests to make critical decisions. These and other tactics are designed to delegitimize and ultimately destroy meaningful public education. Subversives are bleeding schools to death and forcing dysfunction upon them. They are promoting poverty among many students, teachers and communities, while promoting corporate greed.

This movement is being cloaked as a push for accountability, competition and choice. Privatization is being sold as a path to cost containment. Those elements are nowhere to be found in the substance of this elaborate scheme. 

Public School News via: http://crossbowcommunications.com/public-education-privatization/

public relations firm Arizona

Crossbow Communications is a full-service advertising agency and public relations firm in Denver, Colorado and Phoenix, Arizona. The firm specializes in issue management and public affairs, with an emphasis on healthcare, natural resource conservation and human rights. Crossbow has helped influence public opinion and public policy around the world. It has won state and national awards, while setting state and national records for our clients.

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Biosolids Contributing To Spread Of Chronic Wasting Disease

Chronic Wasting Disease The Tip Of An Iceberg

Chronic wasting disease (CWD) is ravaging wildlife in many regions across North America. It’s part of a larger epidemic of neurological disease that is killing millions of people, wildlife and livestock around the world. Once again, wildlife are serving as the proverbial canary in a coal mine.

chronic wasting disease

CWD is part of an incurable spectrum disease called transmissible spongiform encephalopathy (TSE). The operative word is “transmissible.” Mismanagement of pathogens associated with the disease are contributing to a broader epidemic of neurological disease among wildlife, livestock and people.

Few, if any, mammals are immune to prion disease. There is no species barrier. It’s been found in dolphins, too, thanks to sewage runoff and sewage dumped at sea. It is likely contributing to the mass stranding of whales, too.

TSEs include Alzheimer’s disease, Creutzfeldt-Jakob disease, mad cow disease and chronic wasting disease in deer. Few, if any, mammals are immune. There is no cure and there is no species barrier.

TSEs, including chronic wasting disease, are caused by a deadly protein called a prion (PREE-on). Prion disease is unstoppable. Prions defy all attempts at sterilization and inactivation. Victims can spread the disease even further via their bodily fluids and cell tissue. Victims often are contagious long before they appear sick. Their saliva, urine, blood and feces, for example, spread the pathogen further every day. Prions linger in the environment and on objects infinitely. They migrate, mutate, multiply and kill with unparalleled efficiency. Because of the dynamics, Canada has declared CWD unstoppable.

prion disease

Although there are many causes and pathways contributing to CWD and the prion disease epidemic, many pathways are being mismanaged around the globe. Thanks to sewage, biosolidsreclaimed sewage water and feedlot waste, we’re recycling the prion pathogen that causes neurological disease right back into our watersheds, which we share with deer, elk, moose, livestock and other creatures that are vulnerable to prion disease. Rain, wind and irrigation spread deadly prions further everyday. Healthy wildlife are being exposed to deadly prions through food, water, air and contact with infected animals.

Since prions are in the bodily fluids of its victims, sewage mismanagement is a top concern. Wastewater treatment plants can’t detect or stop prions. Just ask the U.S. EPA. Therefore, putting biosolids on crops and dumping sewage sludge throughout our watersheds is a very bad idea. Dumping sewage from billions of people on land and at sea creates deadly prion freeways.

biosolids pathogens toxins

Every sewage system in the world has been used by a person, if not millions of people, with Alzheimer’s disease and Creutzfeldt-Jakob disease. Sewage systems have become prion incubators. Biosolids, water reuse and sludge disposal have made them potent prion distributors. The waste from feedlots is likely contributing to the epidemic.

Although there are multiple causes of prion disease, including CWD, reckless policies are contributing to an environmental nightmare. Sick deer, elk, moose and other wildlife and marine life are just a symptom of a much bigger problem. Putting these pandora-like pathogens back in the box is impossible. Injecting them into the lifecycle is reckless and a form of bioterrorism.

biosolids pathogens toxins

Unfortunately, misinformation distributed by government agencies about the risks associated with chronic wasting disease are reckless, incompetent and criminally negligent at best. Claiming that there is no known risk associated with handling or consuming wildlife with CWD is laughable. Just look at the guidance issued regarding mad cow disease. Just look at the guidance issued to people with the most severe form of the disease–Creutzfeldt-Jakob disease.

The bodies of prion victims, regardless of species, are highly toxic and contagious. Hunting knives and saws used on sick wildlife are infected forever. Processing plants that cut and grind wildlife carcasses for hunters (before CWD tests are complete) are contaminated forever. Every animal processed after an infected carcass will become infected. Pickups and trailers that transport infected animals are hopelessly contaminated. The prion pathways created by one hunting trip can explode exponentially within hours.

Hunters should just walk away from a carcass that looks suspicious and one should treat all game that looks healthy as suspicious, until proven otherwise. Hunters that kill and dress deer with CWD expose themselves and their families to prion disease in many ways thanks to misinformation from state and federal regulators.

It’s impossible to neutralize or stop prions in even the most sterile environments, including hospitals. It’s ludicrous to think that treated sewage water or biosolids are prion-free. Especially since prions from people are much more infectious than those found in other species (prions become more aggressive as they work their way up the food chain).

It’s also ludicrous to think that game processing plants are prion-free. Regulations in this arena are criminal. Thousands, possibly millions, of innocent people have been exposed to the prions from someone else’s sick deer. That’s because many are processed before testing or no testing is done at all.

According to the U.S. EPA, “Prions are extremely resistant to inactivation by ultraviolet light, irradiation, boiling, dry heat, formaline, freezing, drying and changes in pH. Methods for inactivating prions in infected tissues or wastes include incineration at very high temperatures and alkaline hydrolysis.”

Alzheimer's disease transmissible

This warning applies to the sewage plants that are contaminating our favorite hunting grounds. It also applies to game processing plants. It’s impossible to sterilize either once infected with prions.

The EPA National Water Research Compendium 2009-2014 lists prions eight times as an emerging contaminant of concern in sewage sludge (biosolids), water and manure. 

The EPA issued what it calls the “Sludge Rule,” which basically disclaims any responsibility for its risk assessments regarding biosolids. The EPA reserves the right to adjust these risk assessments, however, as the test of time disproves its pseudo-science.

Prion researcher Dr. Joel Pedersen, from the University of Wisconsin, found that prions become 680 times more infective in certain soils. Pedersen’s research also found that sewage treatment does not inactivate prions. Therefore, prions are lethal, mutating, migrating and multiplying everywhere sewage and it’s byproducts are dumped.

“Our results suggest that if prions enter municipal wastewater treatment systems, most of the agent would bond to sludge, survive anaerobic digestion, and be present in treated biosolids,” Pedersen said. “Land application of biosolids containing prions represents a route for their unintentional introduction into the environment. Our results emphasize the importance of keeping prions out of municipal wastewater treatment systems. Prions could end up in sewage treatment plants via slaughterhouses, hospitals, dental offices and mortuaries just to name a few of the pathways. The disposal of sludge represents the greatest risk of spreading prion contamination in the environment. Plus, we know that sewage sludge pathogens, pharmaceutical residue and chemical pollutants are taken up by plants and vegetables.” (Now, we know that plants uptake prions, too.)

Read More About The Hazards Of Biosolids at http://crossbowcommunications.com/chronic-wasting-disease-a-byproduct-of-sewage-mismanagement/

public relations firm Arizona

Crossbow Communications is a full-service advertising agency and public relations firm in Denver, Colorado and Phoenix, Arizona. The firm specializes in issue management and public affairs, with an emphasis on healthcare, natural resource conservation and human rights. Crossbow has helped influence public opinion and public policy around the world. It has won state and national awards, while setting state and national records for our clients.

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Africa’s Ecosystems Near Tipping Point

Leaders Want Help With Climate Mitigation, Resilience

Leading emitters of greenhouse gases should honor their financial commitment to enable vulnerable African countries to strengthen their resilience to impacts of climate change. Heads of state and government who met at an AU summit here stressed that the industrial north has an obligation to assist African countries adapting to climate change.

“Africa contributes less than 3 percent of total green house gases that cause climate change. This should be a justification for us to ask the developed world to contribute more towards bridging the funding bill,” said Tanzanian President Jakaya Kikwete.

forest conservation Africa

Global warming has wrought immense damage on Africa’s fragile ecosystems as well as physical and social infrastructure. Kikwete said that financing shortfalls, slow technological adoption and disjointed policies have undermined the fight against climate change in Africa.

“Addressing climate change requires massive financial resources and technological support never envisaged before. For example, addressing adaptation alone needs financial resources in the range of 7-15 billion U.S. dollars annually by 2020,” Kikwete told African leaders and diplomats.

The international community has been slow in honouring financial pledges to help African nations cope with climate induced vagaries. Kikwete warned that societies across Africa will suffer heavily in the absence of mitigation and adaptation programs.

“Scientific assessments indicate that Sub-Saharan Africa will suffer from climate induced disasters. There will be a 19 percent and 68 percent decrease in maize and beans yields respectively,” Kikwete said.

He added that African nations may lose 311 million U.S. dollars annually due to impacts of climate change on resource based economic sectors.

climate change campaign

Political leaders in Africa have joined the civil society in lobbying for increased climate financing. The Committee of African heads of state and governments on climate change that is headed by President Kikwete has challenged big polluters to increase financial flows and technology required for climate change adaptation.

African countries have been unable to generate adequate financial resources to combat effects of climate change. Kikwete urged African leaders to lobby the international community to ensure climate financing is adequate and consistent.

“It is important to note that the green climate fund operational procedures have been completed. The developed world has an opportunity to honor what they promised,” said Kikwete.

He challenged governments to put policy and legislative frameworks in place to facilitate the absorption of climate funds. African leaders warned that a huge financing gap might derail low carbon growth in the continent. Dozens of political leaders, diplomats and policymakers agreed that Africa must unite in the push for increased climate financing.

“Our voice should be united on the need for deep and rules based emission reduction by all major emitters. Developed countries must scale up financing and technology transfer to boost response to climate change in the poor south,” said Kenyan Foreign Minister, Amina Mohammed.

Source: http://www.globalpost.com/dispatch/news/xinhua-news-agency/140626/roundup-african-leaders-renew-call-climate-financing

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Online Marketing Specialists Tapped For Sustainability Project

MentorNet Helping With Global Sustainability Project

Denver-based MentorNet is now hosting the online portal and developing the architecture for two global sustainability initiatives. MentorNet also is handling all online campaigns, including search engine optimization and social media for Greener Cities and Sacred Seedlings.

“This is an important new partnership,” said Rich Benvin, president and CEO of MentorNet. “We pride ourselves in being a sustainable business and we are proud to align ourselves with an international program that celebrates and promotes sustainable cities.”

climate change campaign

MentorNet also committed to using energy-saving servers and software to minimize the carbon footprint of this program. It will continue updating as possible to stay on the cutting edge of best practices and performance.

“MentorNet is the best online marketing consultants on the planet,” said Gary Chandler, co-founder of Earth Tones, Inc., the parent company of both Sacred Seedlings and Greener Cities. “These strategists understand the importance of planning and execution to raise our visibility around the world fast.”

For more information, please visit: http://mentornet.com/sustainable-cities-can-lead-us-to-a-sustainable-planet/

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